Learn 12 Ways Your Business Can Use Twitter Better

Learn 12 Ways Your Business Can Use Twitter Better 1

A common question we’re asked is about ways a business can use Twitter better. We asked our in house experts along with a few others using Terkel what they would say. There are some interesting responses you’ll want to check out below: Identify Your Twitter Following Twitter Customer Support Team Be Human Two Separate Accounts […]

The Social Media 80/20 Rule

The Social Media 80/20 Rule 2

The 80/20 rule is something that we harp on a lot here at Dogwood. No, not the Pareto Principle, the social media 80/20 rule! The idea is pretty simple, of all your social media content, 80% of it should give value to your client and only 20% should ask for something from them. That might […]

4 Reasons You Should Regularly Use LinkedIn

LinkedIn Home Screen

It’s not a secret around our office that my favorite social media platform is LinkedIn. In a world where you have options like Facebook, Instagram, and even TikTok, I really enjoy the less drama-filled, professionalism of a primarily business-focused social platform. Is it perfect? Of course not. But if you aren’t using it or maybe […]

Daily Organization Hacks for Better Productivity

organization hacks

Everyone has different forms of organization. We each have tactics that keep us on task and productive throughout the day.  In our office, it’s common to look around the room and notice the different ways that each employee practices their organizational strategy. Some people make lists upon lists and others keep their tasks neatly in […]

Why a Facebook Pixel is Essential for Your Site

facebook pixel

Have you ever heard of a Facebook pixel? This past weekend I experienced one in action. I visited a website looking for a dress to wear to an upcoming wedding. I added one to my cart but did not complete the sale. Later that night when I browsed Facebook, an ad for the very website […]

Q & A With a Digital Media Specialist

4 digital media specialists from dogwood media solutions standing in front of a brick wall holding their devices

Have you ever wondered what it is like to manage social media accounts and other forms of digital media for multiple businesses? Our digital media specialists work each day to create and schedule content for clients just like you. We believe that we have the best in the business here at Dogwood and we wanted […]

Why You Should Have An Instagram Business Account…

A digital media specialist works at her computer on her Instagram Business Account

Do you have an Instagram business account yet? You definitely should. Do you have an account but never know what or even how to post to it? We can help. Let’s take a deep dive into the wonderful Instagram business world and all it has to offer.  Instagram Statistics You Should Know… Instagram currently has […]

Healthy Social Media Boundaries

Social Media Boundaries - social media icons on iPhone

I have a love-hate relationship with social media so creating social media boundaries can be tough. I love keeping up with friends from all over the world and from all different times in my life. I love how it gives a platform to those who likely wouldn’t have had one even just 20 years ago. […]

Digital Marketing Goals for Social Media

social media goals

What are your digital marketing goals for social media? Do you have any? Many business owners are overwhelmed and find it difficult to craft solid goals. This series on digital marketing goals is meant to help with that! In the first part of this series, we addressed digital marketing goals for your website, and today […]

Why Work with a Social Media Manager?


Recently in a client meeting, we introduced the client to their digital media specialist who will handle their social media and content updates as their social media manager. At Dogwood, we assign a digital media specialist to clients who have a monthly contract with us as a way of maintaining a one-on-one relationship.  We began […]