Tell us a little about your organization

Describe the concept of service that your website is intended to provide or promote

Are there any similar sites that you like / dislike regarding the design or functionality?

Using adjectives and short phrases, describe the site’s desired look and feel (Easy to look at, edgy, classic, up-to-date, crisp, modern, traditional, understated, etc)

What is the task they are trying to achieve on the site?

List any and all non standard features the website should have.

i.e. services, products, events, staff, what makes you different

i.e. don't like cartoons or emojis but love gifs or graphics

i.e. super professional, personal, friendly etc.